Why We Exist
Unfortunately, Clean doesn’t always mean Healthy & Safe. Many products used for cleaning utilize chemicals that can be harmful to our health, the environment, and often both. More often than not, we aren't even aware of their consequences.
Keeping the spaces around us clean is one of the necessities of life. In today's world –it’s in the forefront of our minds. We don’t believe we need to compromise our health or the environment in our quest to sustain a cleaner home.
• Our mission, the reason we exist, is based on three key points:
- Developing cleaning products from plants and minerals that are non-toxic, non-hazardous, and safe for people, pets and the environment. Where science says its not possible to use only natural ingredients, we make a safer alternative to what is commonly used.
- Creating products that actually work. We don’t sacrifice effectiveness to create safer products. Our products work as well, if not better as products made from toxic, hazardous and/or synthetic ingredients.
- Making our products accessible to the public, and helping them make informed decisions on what cleaning products are best for them